Privacy Policy

Effective Date: 08/04/2026  |  Last Updated: 09/04/2026

Surge Growth Technologies Private Limited ("Surge Growth", "we", "us", "our") is committed to protecting the privacy and security of personal data. This Privacy Policy explains how we collect, use, store, disclose, and protect personal data when you access or use surgegrowth.io ("Platform").

This Policy complies with the Digital Personal Data Protection Act, 2023 (DPDPA) and IT (Intermediary Guidelines) Rules, 2021 (India); the General Data Protection Regulation (GDPR) (EU) 2016/679 (European Union); and the California Consumer Privacy Act (CCPA) (United States), as applicable.

This is a B2B platform. The Platform collects and processes data of authorised business representatives - not end consumers. Please share this Policy with your nominated representative(s) accessing the Platform.

1. WHO WE ARE & SCOPE

Data Controller / Data Fiduciary: Surge Growth Technologies Private Limited, B-501, Sumadhura Essenza, Hosa Road Junction, Begur, Electronics City, Bangalore, Karnataka – 560100, India. GSTIN: 29ABNCS4910L1ZR.

This Policy applies to all business customers, their authorised representatives, and visitors who access surgegrowth.io. It does not apply to personal data that Customer employees or end-users provide to their own clients through campaigns managed via the Platform.

2. DATA WE COLLECT

2.1 Personal Data Collected Directly

2.2 Platform & Technical Data

2.3 How We Collect Data

3. LEGAL BASIS FOR PROCESSING

We process personal data on the following lawful bases:

Contract (Art. 6(1)(b) GDPR / DPDPAS.4) - Processing is necessary to deliver services under the Terms of Service - account creation, ad management, workflow execution, billing.

Legal Obligation (Art. 6(1)(c) GDPR / DPDPAS.4) - Compliance with Indian tax law (GST), IT Act requirements, government orders, and court directions.

Legitimate Interests (Art. 6(1)(f) GDPR / DPDPAS.4) - Platform security, fraud prevention, abuse detection, and improving service quality - where these interests are not overridden by your rights.

Consent (Art. 6(1)(a) GDPR / DPDPAS.6) - Analytics cookies only - collected via an explicit opt-in cookie consent banner. Consent may be withdrawn at any time without affecting prior processing.

GDPR Note: For EU-based representatives, "consent" is only used for analytics cookies. All core service processing is based on contract or legitimate interests, which are more robust legal bases for B2B SaaS and cannot be withdrawn arbitrarily.

4. HOW WE USE YOUR DATA

Personal data is used strictly for the following purposes:

We do not use Customer data, ad account data, or campaign data to train internal AI or machine learning models.

5. DATA SHARING & THIRD-PARTY SUB-PROCESSORS

We may share personal data with the following sub-processors strictly as necessary to deliver our services. All sub-processors are bound by data processing agreements:

Sub-Processor / Integration Purpose
Google (Ads API, GSuite, Vertex AI, Analytics) Ad management, cloud infrastructure, AI automation
Meta / Facebook (Marketing API) Ad account management and campaign delivery
OpenAI and other AI/LLM providers AI-powered workflow automation and content generation
DodoPayments / Razorpay Payment processing and invoicing (PCI-DSS compliant)
Email & Communication Tools (e.g. SendGrid, Mailchimp) Transactional and support emails
Analytics Tools (e.g. Mixpanel, Amplitude, Hotjar) Platform usage analytics (anonymised where possible)
Customer Support Tools (e.g. Freshdesk, Zendesk) Support ticket and conversation management

We do not sell, rent, or trade your personal data to any third party. All sub-processors are contractually bound to process data solely as instructed and in compliance with applicable data protection law.

6. DATA STORAGE, SECURITY & RETENTION

6.1 Storage Location. All personal data is stored exclusively on AWS (Mumbai region, India) and Google Cloud (East region, India). All data remains within India and is not transferred to servers outside Indian territory.

6.2 Security Measures. We implement the following technical and organisational security measures:

6.3 Data Retention. We retain personal data for the duration of the service relationship. Upon account termination or deletion request, personal data is retained for a maximum of 30 days to enable data export. After 30 days, all data is permanently and irrecoverably deleted. Legal and compliance records (e.g. billing records) may be retained as required by Indian tax law (typically 7 years).

7. COOKIES

7.1 surgegrowth.io uses analytics cookies to understand platform usage and improve user experience. We do not use advertising, behavioural tracking, or retargeting cookies.

7.2 Cookie Consent. A cookie consent banner is in the process of being implemented. Until the banner is live:

7.3 You may configure your browser to block or delete cookies at any time. Blocking strictly necessary cookies may affect Platform functionality.

GDPR Compliance Note (Revised): The previous version of this policy stated that "continued use implies acceptance of cookies." This statement has been removed. Under GDPR Art. 7 and the ePrivacy Directive, consent to non-essential cookies must be freely given, specific, informed, and unambiguous - it cannot be implied by continued use.

8. YOUR DATA RIGHTS

8.1 Rights Under Indian Law (DPDPA 2023)

8.2 Additional Rights for EU Users (GDPR)

8.3 Additional Rights for California Users (CCPA / CPRA)

To exercise any right, contact the Grievance Officer (Section 9). We will respond within the timeframes required by applicable law.

9. GRIEVANCE OFFICER

In compliance with the IT (Intermediary Guidelines) Rules, 2021 and DPDPA 2023, Surge Growth has designated:

Name: Vaibhav Dusad
Designation: Co-Founder, Surge Growth Technologies Private Limited
Email: vaibhav@surgegrowth.io
Address: B-501, Sumadhura Essenza, Hosa Road Junction, Begur, Electronics City, Bangalore, Karnataka – 560100, India
Response Time: Acknowledgement within 24 hours; Resolution within 15 days of receipt.

For GDPR-related complaints from EU users that remain unresolved, you may escalate to your national Data Protection Authority (DPA).

10. DATA BREACH NOTIFICATION

In the event of a personal data breach:

11. CHILDREN'S DATA

The Platform is a B2B service restricted to users aged 18 and above. We do not knowingly collect personal data from individuals under 18. If we discover that data of a minor has been inadvertently collected, it will be deleted immediately. Surge Growth complies with DPDPAS.9 (India), GDPR Art. 8 (EU), and COPPA (US) in this regard.

12. INTERNATIONAL USERS

12.1 EU Users. All personal data is stored within India. Surge Growth currently does not transfer personal data to servers outside India. If any cross-border transfer becomes necessary in the future, Surge Growth will implement appropriate GDPR-compliant transfer mechanisms (such as Standard Contractual Clauses) and update this Policy accordingly.

Correction from v1.0: The previous version referenced Standard Contractual Clauses (SCCs) as a current mechanism. This has been corrected - SCCs are not currently in use as all data remains within India. SCCs will be implemented if and when cross-border transfers occur.

12.2 US Users. Customers accessing the Platform from the United States are subject to this Policy. California-specific rights are addressed in Section 8.3.

13. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Changes are posted on this page with a revised "Last Updated" date. For material changes that affect how we process your personal data, we will provide at least 30 days advance notice via email to the address registered with your account. Continued use of the Platform after the effective date of changes constitutes acceptance.

14. CONTACT

Surge Growth Technologies Private Limited
B-501, Sumadhura Essenza, Hosa Road Junction, Begur, Electronics City, Bangalore, Karnataka – 560100
Email: vaibhav@surgegrowth.io | Website: surgegrowth.io

SCHEDULE A - APPLICABLE LAWS & COMPLIANCE REFERENCE

Jurisdiction Law / Regulation Key Provisions Covered
🇮🇳 India DPDPA, 2023 Data principal rights, fiduciary obligations, breach notification
🇮🇳 India IT (Intermediary Guidelines) Rules, 2021 Grievance officer, 24-hr acknowledgement
🇮🇳 India IT Act, 2000 S.43A Reasonable security practices & procedures
🇪🇺 EU GDPR (EU) 2016/679 Legal basis, data subject rights, DPA, breach notification (72 hrs)
🇪🇺 EU ePrivacy Directive 2002/58/EC Cookie consent requirements
🇺🇸 US CCPA / CPRA (California) Right to know, delete, opt-out, correct, non-discrimination
🇺🇸 US COPPA No collection of data from users under 13
🌍 Global ISO/IEC 27001 (aligned) Information security management standards