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SeekhoSeekho
Edtech · Competitive intelligence

Thousands of competitor ads, analyzed before the team wakes up.

How Seekho replaced manual competitor tracking with an automated pipeline — every Facebook ad across hundreds of categories scraped, tagged, ranked, and ready in Claude and Google Sheets each morning.

1,000s
Competitor videos analyzed nightly
100s
Categories tracked, hands-off
50%
Lower cost than building in-house
The challenge

Competitive research that couldn't scale by hand.

Seekho operates across hundreds of content categories, and every category is crowded with competitors. Keeping track of what's working — which ads, which hooks, which formats — meant watching competitor creative by hand. It was slow, and at that breadth, insights kept slipping through.

Building the infrastructure in-house wasn't simple either. Analyzing thousands of videos a day takes serious CPU and heavy parallel processing — the kind of scale that's expensive to stand up and even harder to keep running reliably.

What we built

A competitor-ad intelligence pipeline.

We built Seekho an automated pipeline that watches the competition for them — scraping, tagging, ranking, and handing the whole picture to their team through the tools they already use.

Scrape competitor ads from Facebook
A scraper pulls competitor ads from the Facebook Ad Library across every one of Seekho's categories — automatically, at scale.
Tag every ad on the signals that matter
Each ad is auto-tagged on every signal that matters — format and hook, the core problem and solution it pitches, social proof, the full script, length and more — and ranked by impressions, so the winners rise to the top.
Pipe it into Claude and Google Sheets
The structured data flows into Google Sheets and into Claude via the SurgeGrowth MCP — so the entire ad library is browsable and queryable in plain language.
The impact

Insight ready before the day starts.

Thousands of competitor videos across every category are analyzed overnight — before the team even wakes up. Instead of hunting for creative, the team browses a ranked, tagged library, asks Claude to surface the best-performing ads, and sends them straight to their agency.

The time saved runs to thousands of hours across categories. And because everything runs as batch processing, token and scraping costs come in about 50% lower than an equivalent in-house build — without the CPU and parallelization headaches.

What we built for Seekho
Competitor ad scraper Batch video analysis Auto-tagging & ranking Claude via SurgeGrowth MCP Google Sheets sync

Want this for your team?

Tell us what you're tracking by hand today. We'll scope a build.

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